BCC's growth in the Spanish speaking world continues apace. During the summer, Spain and Colombia entered the BCC fold. This issue of The BCC International carries features on both countries, as well as a report on the new agency in Los Angeles.
We also publish extracts from a proposal to establish the South Bank. This is a courageous attempt to meet the needs of the time. It springs from a bold vision of the future and a desire to serve humanity.
BCC's portfolio has been extended with the launch of the Golden Card. This new credit card secures an unequalled level of service for BCC's clients. An article on page 18 gives the background to the launch.
The evolution of real management continues to absorb a good deal of our attention. The concept of 'suchness', which emerged at a meeting of the Central Profit Committee, is likely to become central to BCC's management philosophy.
Read the full issue here: BCC International - No. 20